Integrative Innovation

20Nov12

I guess most design students have learned about integration at some point. Business, Costumer-relations, Engineering, Marketing and other departments may have very different demands for a new product and the designer has to find her (his) way across the different value sets and constraints of these different departments. An integrated design manages to do so; […]

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Tags: Charles Houde, design management, design push, Innovation, integration, Stephany Hill, technology push, user centred design, user pull